Last updated: March 2026
Launch House Golf ("we," "us," or "our") operates the website launchhousegolf.com. This Privacy Policy describes how we collect, use, and share information when you visit our website or interact with our services. We are a veteran-owned golf simulator design, build, and installation company serving customers across the United States.
1. Information We Collect
Information You Provide Directly
When you fill out a contact form, request a quote, or otherwise reach out to us, we may collect:
- Your name
- Email address
- Phone number
- Project details (room dimensions, budget, timeline, preferences, and other information you choose to share about your golf simulator project)
Information Collected Automatically
When you visit our website, certain information is collected automatically through cookies and similar technologies:
- Google Analytics 4 (GA4): We use GA4 to collect data about how visitors interact with our website, including pages visited, time spent on pages, scroll depth, outbound clicks, and traffic sources. GA4 uses cookies to distinguish unique users and sessions.
- Microsoft Clarity: We use Microsoft Clarity to understand how visitors use our website through session recordings and heatmaps. Clarity captures mouse movements, clicks, and scrolling behavior. Clarity does not collect passwords, payment information, or other sensitive input fields.
- UTM Parameters: We track marketing campaign parameters (utm_source, utm_medium, utm_campaign, utm_term, utm_content) to understand which marketing efforts drive traffic to our site. These parameters are stored in your browser's session storage.
- Device and Browser Information: IP address, browser type and version, operating system, screen resolution, and referring URLs.
2. How We Use Your Information
We use the information we collect for the following purposes:
- Respond to Inquiries: To reply to your contact form submissions, quote requests, and questions about our services.
- Project Planning: To understand your project requirements and provide accurate estimates, design recommendations, and proposals for golf simulator builds.
- Marketing Communications: To send you relevant information about our services, portfolio updates, and promotions. You may opt out of marketing communications at any time.
- Analytics and Improvement: To analyze website traffic, understand user behavior, and improve our website content, layout, and user experience.
- Engagement Tracking: To measure meaningful engagement with our content, including time spent on pages and interaction with our design tools.
3. Information Sharing
We do not sell your personal information. We will never sell, rent, or trade your personal data to third parties for their marketing purposes.
We may share your information only with the following types of service providers who assist us in operating our website and business:
- Netlify: Our website hosting provider. Netlify processes web requests and may collect server logs including IP addresses.
- Google (Google Analytics 4): Provides website analytics services. Google may process data in accordance with its own privacy policy.
- Microsoft (Clarity): Provides session recording and heatmap analytics. Microsoft processes this data in accordance with its own privacy policy.
We may also disclose your information if required by law, legal process, or government request, or to protect the rights, property, or safety of Launch House Golf, our customers, or others.
4. Cookies and Tracking Technologies
Our website uses cookies and similar tracking technologies to enhance your experience and gather analytics data:
- Google Analytics 4 Cookies: Used to distinguish users, track sessions, and measure website performance. These cookies include _ga and _ga_* identifiers.
- Microsoft Clarity Cookies: Used to support session recording and heatmap functionality. Clarity cookies help identify unique users and sessions for playback and aggregation.
- Session Storage: UTM marketing parameters are stored in your browser's session storage to track the source of your visit across page navigations. This data is automatically cleared when you close your browser tab.
Most web browsers allow you to control cookies through their settings. You can set your browser to refuse cookies or delete existing cookies. Please note that disabling cookies may affect the functionality of our website.
You can opt out of Google Analytics tracking by installing the Google Analytics Opt-out Browser Add-on.
5. Your Rights
Depending on your location, you may have certain rights regarding your personal information:
- Opt Out of Marketing: You may opt out of receiving marketing communications from us at any time by contacting us at sales@launchhouse.golf or by using the unsubscribe mechanism in any marketing email.
- Data Deletion: You may request that we delete your personal information by emailing us at sales@launchhouse.golf. We will respond to your request within 30 days.
- Access and Correction: You may request access to the personal information we hold about you and ask us to correct any inaccuracies.
- Opt Out of Analytics: You can opt out of Google Analytics using the browser add-on linked above, and you can opt out of Microsoft Clarity by adjusting your cookie settings or using your browser's Do Not Track feature.
6. Data Security
We implement reasonable administrative, technical, and physical safeguards to protect your personal information against unauthorized access, alteration, disclosure, or destruction. Our website is served over HTTPS to encrypt data in transit.
However, no method of transmission over the Internet or electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your personal information, we cannot guarantee its absolute security.
7. Children's Privacy
Our website and services are not directed at children under the age of 13. We do not knowingly collect personal information from children under 13. If we become aware that we have collected personal information from a child under 13, we will take steps to delete that information promptly. If you believe we have inadvertently collected information from a child under 13, please contact us at sales@launchhouse.golf.
8. Changes to This Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, technologies, or legal requirements. When we make changes, we will update the "Last updated" date at the top of this page. We encourage you to review this Privacy Policy periodically to stay informed about how we are protecting your information.
9. Contact Us
If you have any questions about this Privacy Policy, your personal data, or our privacy practices, please contact us: